The core step in understanding and assessing the psychographic profile of your target consumer. We conduct in-depth research if the buyer’s persona and behavior to analyze the triggers and pain points to build your brand presence. It helps us in charting a strategic roadmap to overcome any barriers you face in packaging development or new product launches. Get insights to investigate, plan, and forecast in developing impactful designs.
A Go-To-Market (GTM) strategy is a must to engage your consumers with the market and benchmark their expectations. Our research methodology includes a holistic approach to conduct product benchmarking, cultural study, market study, supply chain management, and technical study. We help brand owners gain as much insight as possible to troubleshoot any problems in packaging , brand development and material handling.
The world is moving towards eco-friendly and increased sustainability to manage and maintain a complete product-packaging-delivery lifecycle. Our critical understanding of the segment & the product packaging innovations available in the segment help in creating efficient and sustainable solutions to meet futuristic vision.
The core step in understanding and assessing the psychographic profile of your target consumer. We conduct in-depth research if the buyer’s persona and behavior to analyze the triggers and pain points to build your brand presence. It helps us in charting a strategic roadmap to overcome any barriers you face in packaging development or new product launches. Get insights to investigate, plan, and forecast in developing impactful designs.
The core step in understanding and assessing the psychographic profile of your target consumer. We conduct in-depth research if the buyer’s persona and behavior to analyze the triggers and pain points to build your brand presence. It helps us in charting a strategic roadmap to overcome any barriers you face in packaging development or new product launches. Get insights to investigate, plan, and forecast in developing impactful designs.
A Go-To-Market (GTM) strategy is a must to engage your consumers with the market and benchmark their expectations. Our research methodology includes a holistic approach to conduct product benchmarking, cultural study, market study, supply chain management, and technical study. We help brand owners gain as much insight as possible to troubleshoot any problems in packaging , brand development and material handling.
A Go-To-Market (GTM) strategy is a must to engage your consumers with the market and benchmark their expectations. Our research methodology includes a holistic approach to conduct product benchmarking, cultural study, market study, supply chain management, and technical study. We help brand owners gain as much insight as possible to troubleshoot any problems in packaging , brand development and material handling.
The world is moving towards eco-friendly and increased sustainability to manage and maintain a complete product-packaging-delivery lifecycle. Our critical understanding of the segment & the product packaging innovations available in the segment help in creating efficient and sustainable solutions to meet futuristic vision.
The world is moving towards eco-friendly and increased sustainability to manage and maintain a complete product-packaging-delivery lifecycle. Our critical understanding of the segment & the product packaging innovations available in the segment help in creating efficient and sustainable solutions to meet futuristic vision.
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The duration of the project brand-building strategy depends on the scope of work, choice of research, and the end objective of the design research.
Ethnography concentrates on building a buyer's persona, understanding the psychography, sociography, and demography of your target audience or ideal customers, taking cognizance of the pain points of your packaging design, studying the market extensively, etc. And strategy research entails a 360-degree view through a dipstick analysis of everything related to your products.
As packaging design consultants, we not only help you with pack designing but also with print design, material handling, creative design and vendor management.
Yes, Our research is specific to packaging design & to the entire system that ensures the right kind of packaging hits the shelf.
Yes, clients lie at the crux of all our design and research. As your design agency, we collaborate with you at an early stage of research and help you outline the scope of work. Also, if the client requests joint consumer engagement we are happy to let them be a part of the discussions.
Our design research includes consumer understanding, product study, technical study, competition analysis, material benchmarking, and analyzing the research data points into focus-driven goals. It helps you get your products in the market quicker.
As part of your product packaging design, we facilitate and conduct extensive qualitative research through 1:1 observational studies or focus group discussions. It involves collating data points around user behaviour, look and feel of the package, and what resonates with your audience. Quantitative data is restrictive & done along with the client.
Our comprehensive research for packaging design includes exploratory market study around competition, category & culture. We do detailed ethnographic research through 1:1 observations and focus group studies by using various stimuli throughout the process.
Reach out to us and let us collaborate to create delightful packaging
We are Desworks, the design arm of Bizongo. We design brands, packaging, products and have delivered 85+ successful projects in the last 5 years of our existence.
Our winning formula for brands, packaging has a mix of aesthetics, functionality, and experience.
We Bizongo Desworks are here to make your (brand, product & packaging) design work.