Powering brands with data-backed creatives and dynamic experiences-
brand strategy, brand identity and visual design , done right!
We know the market and understand your buyers psychology and purchase journey. We help you study them, gather insights and information, and create a perfect customized design experience befitting your product and brand values.
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We are not square people in a round box. Westudy every little detail of your product beforecreating a 3D customized product packagingstructure. Uniquely shaped packaging structureensures your product is protected and catchesthe eye when it reaches the consumers.
From the dimensions to warehousing and transportation, we study it all to ensure your product package is flawless. We create the perfect package designs that influence mass production ground up. We understand the whole lifecycle of your product from start till end and help you implement the designs to match your brand vision and values.
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Brands need a new packaging structural design when they want to launch new products or relaunch existing products with a better look and feel. Brands also explore new structural packaging designs to solve problems in the existing design related to damages, user experience, cost, etc. A new structure is decided on the basis of how a brand strategy & consumer research data points.
A new packaging design process depends on the scope of work and the product line
Each step in the Desworks framework of package consulting and designing is interlinked. We ascertain the package design output by studying the market extensively, checking the existing packages and designs, conducting competition research, and matching it with your current pack format to arrive at whether the design will work in the market or not. We also conduct technical benchmarking tests such as drop test, stack test, transit trials to ensure the packaging works for the whale supply chain.
Yes, structure design and brand design can work parallelly. However, the brand design needs to be applied to the structure form. 60% of the graphics work can be completed in parallel, while the final adaptation to the structure will happen once the Structure Design phase is complete
